Selfies

     This week: By integrating selfies into campaigns, marketers can make a high profile connection with consumers and their network of friends and family at a relatively low cost.
     Deconstructing Advertising is a weekly audio podcast from CBC Radio’s Ad Guy, Bruce Chambers. Each week, The Ad Guy deconstructs current advertising campaigns, explains the manipulation techniques being used, and uncovers the hypocrisy and half-truths. To see video of each week’s ads and learn Ad-Proofing Tips, visit theadguy.ca